Should FIs focus on digital or branch service offerings? New report suggests a holistic approach

Big appreciation to W.B. King and Finopotamus for their great coverage of our sponsored Banking from Anywhere report and the insights it's revealing for institutions.

With data collected from 575 U.S. consumers, the report explores the impact of the pandemic on banking habits and the evolving landscape of digital and in-branch banking. The findings revealed that while the pandemic prompted a decline in physical branch visits, customers now seek a hybrid banking experience that merges convenience with personal interactions.