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Solutions > Use case > Banks

Strengthening customer relationships in a digital-first world

Extend your customer relationships beyond the branch to enhance trust, loyalty, and profitability.

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Extending trust and loyalty

As account holders visit branches less frequently, banks must adapt to deepen relationships in a digital-first world. Lynq by Agent IQ helps banks connect with customers through secure, personal digital channels, creating the same trust and loyalty that was traditionally built in person. By leveraging Lynq, banks can enhance customer relationships, increase competitiveness, and drive operational efficiency.

Today’s account holders expect quick and convenient service while still maintaining personal connections. Lynq enables banks to engage with account holders through familiar digital channels like messaging, video chat, and co-browsing, allowing for convenient, personal communication. This enhances trust, as bankers can proactively reach out to their customers through push notifications with tailored financial advice and relevant insights.

Enhancing competitiveness

The banking industry is more competitive than ever, with fintechs and traditional banks vying for customer attention. Lynq helps banks stand out by delivering a seamless, engaging digital experience that combines AI efficiency with human connection. With Lynq, banks can attract and retain younger, tech-savvy customers who expect digital-first service. This positions banks to be competitive now and into the future.

Boosting efficiency 

Lynq’s AI-powered self-service features help account holders quickly find answers to common questions, reducing the volume of routine inquiries handled by staff. This allows bankers to focus on more complex and high-value interactions, improving overall efficiency and customer satisfaction.

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We were sending way too many customers to the branch, way too many customers to the call center, and that's where finding a blended solution that was going to keep them in channel with their digital experience but also integrate how we could continue to develop that really direct, close integrated relationship is where we saw a perfect niche.

Brianna Elsass
Head of US Digital Servicing and Technology
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